1. Building up trust

①To be a trusted company by conscientiously honoring any promises with customers and any engagements with business partners.

②To recognize our social responsibility and properly manage a variety of information in order to create reliable environments for our customers to enjoy shopping.

③To release appropriate and transparent financial statements based on the Financial Instruments and Exchange Act (also known as the J-SOX law).

④To retain stakeholders’ confidence by disclosing corporate information in a timely and appropriate manner.

⑤To gain firm trust from society through solid outstanding management.

2. Ensuring the “customer first” approach

Based on the “customer first” approach, we master a high level of product knowledge and provide decent services. To ensure customer satisfaction and gain their support, we make efforts to provide products and services that meet customers’ needs.

3. Complying with laws, regulations and social customs

We conduct corporate activities in a fair and conscientious manner in compliance with all laws, regulations and rules.

4. Fair transactions

We always conduct fair transactions with business partners, giving consideration to both interests. We adopt a decent and considerate attitude in conducting transactions with customers, to increase mutual understanding and prevent misunderstandings regarding transaction details.

5. Respecting human rights

We respect the human rights of everyone involved in its business activities. We do not discriminate on the grounds of race, nationality, gender, religion, or any other grounds. We do not engage in any inhumane activities, including the use of child labor or forced labor. We strive to create safe and healthy working environments in which employees respect each others' dignity and individuality.

6. Making efforts in environment protection

We recognize that environment problems are serious global challenges and thus actively engage in environmental programs for energy saving, recycling and other goals.

7. Contributing to local communities

We understand that stores exist within the communities and require appreciation and support of the community members for their existence. We contribute to local culture by co-existing with local people.